Best Practices

Best Practices

Chat
Chat is your personal customer service assistant that understands your business inside and out, and is available online 24/7. It can answer the vast majority of your customers’ queries in real-time, even if they reach out at 9:30 PM on Christmas Eve.

This article outlines the best way to get started with this new standard of exceptional customer service.

Configuration #

To ensure that Chat becomes an integrated part of your eCommerce store, you should configure it to understand and match your business.

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Best Practices

Best Practices

Our Email tool consists of two unique ways to boost your email marketing, through embeddable Email Recommendations and automated Email Campaigns.

This guide shows you the best ways to get started with both.

Email Recommendations #

You can easily integrate Clerks AI-based recommendations through embeddable snippets into your existing email templates.

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Best Practices

Best Practices

This article details the best ways of using Recommendations to increase your conversion rate, basket size and order value significantly. They are based on our 10+ years of eCommerce experience, across thousands of stores.

Page Logics #

Recommendations come bundled with 20+ logics that lets you convert visitors from any page of the webshop. This is the setup we have seen work the best for most eCommerce stores.

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Best Practices

Best Practices

Audience answers a simple, but powerful question:

“I have these products; who wants to buy them?”

With Audience, you can start segmenting based on what customers do rather than who they are, which is the most critical focus point in eCommerce.

This article outlines the best way to get started, inspiring you to do smarter marketing.

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Best Practices

Best Practices

This article details the best ways of using Search to increase your conversion rate significantly. They are based on our 10+ years of eCommerce experience, across thousands of stores.

Choose Layouts #

Clerk offers 3 distinctive layouts for showing search results. We recommend one of two approaches:

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